blogger #6

                Netflix is a great alternate to those who watch television. Netflix is mostly a TV streaming service, but it also offers DVD rental service options as well. When the company first started out in 1997, it was the other way around. It offers many titles to choose from, and gives the viewer a great experience. The application or site is always ad free, and personalizes the users like and dislikes. With Netflix’s growing success, the company has made enough money to create their own original series, such as Arrested Development. “Netflix deliberately positions itself as similar, but also decidedly different from other media, by looking specifically at the case study of Arrested Development season 4, the concept of independent scheduling and binge watching” (Jenner 2).

                  Netflix’s main purpose was to share older media with the public in and easy way. Netflix does so by using the U.S Postal service for their DVD Rental service. The user just has to make an account to make a que of DVDs they would want to see. There was no return date for the DVD’s which gave the consumer less pressure. There was a limit to how many DVDs could be checked out at a time, so if the watcher wanted something else they would have to send a disc back. It further has the more popular streaming service which allows the users to watch any movie in their library instantly.” The majority of its business is still to stream content that was previously shown in cinemas or on television. As such, Netflix has always been more associated with the medium of DVDs and the internet (as the name already suggests) rather than broadcasting and original programming” (Jenner 6).