I have chosen to create an app. There is already a website for this place, but it is vague, dim, and unappealing. The app that I have chosen is Tierra Mia Coffee. It would be similar to that of Starbucks. It would contain location information(address, phone number, operating hours, wait expectancy, and rating for that particular store), ability to rate the shop, order ahead options, rewards programs, and gift card reload, sending, and syncing options. The goal for this app is to raise revenue and cut down on wait time/crowding in the shops and drive thrus. It is also a way to make shops less targeted for theft. When this app is up and running, it would be a goal to make a greater percent of payments be done through the app or gift cards. Most importantly, I want to make sure to get the culture of Tierra Mia into the app. I know apps are to be concise and to the point but without the culture Tierra Mia would just be any other coffee shop.
https://youtu.be/PZXT3KFzbvI
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